The Pantone Matching System (PMS) is an essential tool for anyone involved in color-related industries such as Graphic Design, Packaging Design, Print Production, and SEO. It allows you to communicate color choices across all these industries using a standardized color matching system. In this post, we will provide answers to the six most popular questions that people ask about the Pantone Matching System.
The Pantone Matching System is a standardized color matching system that allows designers and printers to achieve accurate and consistent colors in their work. This system uses a set of numbered swatches that are available in both coated and uncoated paper stocks. Each color has its unique number and name, which makes it easy for designers and printers to communicate about color choices.
The Pantone Matching System is essential because it ensures consistent color across different applications by providing a standard reference point. This helps to avoid costly errors resulting from inaccurate colors in print production. The system also makes it easier for designers to communicate their intended colors with clients and printers.
The Pantone Matching System works by using a set of standardized swatches that allow colors to be consistently reproduced across different mediums. When choosing a specific PMS color, it can be achieved by mixing specific combinations of ink. Additionally, when printing with PMS colors, special care must be taken, as they don't always look precisely like they appear in digital mediums such as on a screen.
While PMS colors are not typically used for websites since monitors display colors differently, they can still be useful in designing website assets such as logos and other graphics that require accurate brand representation outside of digital platforms.
## Supported Platforms
There are no specific platforms supported by this system per se; however, common applications where designers may use them include Adobe programs such as Illustrator or Photoshop.
## How Do I Choose a Pantone Color?
When choosing a Pantone Color, you should consult with your client or other team members about branding guidelines or other requirements for your project Colour theory principles could also come into play when making selections between variations of hues or saturation levels for example.