It's no longer necessary to bury your arm in freezing ice. A Revo Cooler is ideal for storing iced drinks upright in a single tier. A Party Cooler serves as an ice bucket, beverage tub, wine bucket and champagne bucket. You can use it for party entertaining, tailgating or even for corporate events. People like it because it's easily portable, so caterers, restaurants, hotels, real estate agents, country clubs, and many others use it. It's also a great gift.