As a digital marketer, you may have heard about status codes and how they can impact your website's SEO. One such status code that you should be aware of is Status Code 410. In this post, we will explore what this status code means, how it affects your website, and what you can do to fix it.
Status Code 410 is also known as Gone. It means that the resource requested by the client (usually a web browser) is no longer available on the server and there is no forwarding address. In other words, the server has permanently removed the requested resource and there is no way to access it.
If the server returns a Status Code 410, it means that the page or resource requested by the user is no longer available. This could happen due to various reasons such as:
When a user clicks on a link that returns a Status Code 410, they will see an error message saying that the page or resource they are trying to access is no longer available. This can negatively impact user experience and SEO.
You can use various SEO tools such as Google Search Console, Ahrefs, or SEMrush to check if your website has any Status Code 410 errors. These tools will scan your website and provide you with a list of URLs that return this error code.
The best way to fix Status Code 410 errors is to redirect the deleted page or resource to a relevant page on your website. This will ensure that users who click on the old link are redirected to a relevant page instead of seeing an error message.
Another way to fix this error is to create a custom 410 error page. This page should inform users that the resource they are looking for is no longer available and provide them with alternative options or links.
To prevent Status Code 410 errors, you should regularly review your website's content and remove any outdated or irrelevant pages. You can also set up redirects for pages that have been moved or deleted.
Status Code 410 is an important status code that digital marketers should be aware of. By understanding what it means, how it affects your website, and how to fix it, you can ensure that your website provides a great user experience and has good SEO.
