Understanding  Social Activism

Social activism refers to the efforts aimed at bringing about social or political change. It involves organized action by individuals or groups that seek to create positive social impact, address social injustices and raise awareness about critical issues affecting communities globally.

What is Corporate Activism?

Corporate activism entails an organization taking action to support a cause beyond their basic business interest. It refers to companies that use their influence, resources and finances to advocate for social justice, human rights and environmental protection. In today's world, corporate activism includes ethical investments, shareholder activism, and partnership with non-governmental organizations.

What is Cause Marketing?

Cause marketing is a type of marketing that combines a company's business objectives with their social responsibility initiatives. This strategy aims to create a mutually beneficial relationship between the business and the community it serves - by creating value for both parties involved.

What are Social Responsibility Campaigns?

Social responsibility campaigns refer to planned and well-organized initiatives that tackle societal issues such as poverty, healthcare inequality, climate change and more. Such campaigns aim to improve public welfare by establishing societal needs as a concern for businesses.

What is Environmental Activism?

Environmental activism is the deliberate effort of individuals or groups seeking to protect the environment from incidents or situations that threaten its existence. This campaign aims at raising awareness of environmental issues locally and globally.

What is Charitable Giving?

Charitable giving refers to donations made towards a charitable organization's objectives or campaign efforts aimed at solving specific societal issues such as health problems, education accessibility issues, poverty reduction etc.

References

  • Making Change Happen, by Chris Rose
  • Activism: The Ultimate Teen Guide, by Kathlyn Gay
  • The Nonprofit Handbook: Everything You Need To Know To Start And Run Your Nonprofit Organization, by Gary M Grobman
  • Creating Social Change: A Guide For Nonprofits And Activists, by David Gershon
  • The Activist's Handbook: A Step-by-Step Guide to Participatory Democracy, by Randy Shaw
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