Understanding  Pageviews

Pageviews are a common term in the world of website traffic and analysis. It refers to the number of times a particular website page has been viewed by visitors. Simply put, every time someone visits a website and views a page, it counts as one pageview.

What are Unique Pageviews?

Unique pageviews refer to the number of times a specific page has been viewed by unique visitors. This means that even if someone visits the same page multiple times, it only counts as one unique pageview.

What is Bounce Rate?

Bounce rate is the percentage of visitors who leave a website after viewing only one page. A high bounce rate indicates that visitors are not finding what they are looking for on that particular site.

What is Time on Page?

Time on page refers to the amount of time a visitor spends on a specific webpage before navigating away or clicking through to another part of the site.

What is Exit Rate?

Exit rate is the percentage of visitors who leave a website from a specific page. This can indicate which pages are causing a high number of visitors to leave without exploring the rest of your site.

What is Scroll Depth?

Scroll depth measures how far down visitors scroll on a webpage before leaving or clicking through to another section of the site. This can help you understand how engaging your content is and identify areas where users may be losing interest.

Overall, understanding your website's pageviews and other metrics can provide valuable insights into how visitors interact with your content and help you optimize your site for better performance.

References:

  1. Google Analytics for Beginners by Google
  2. Web Analytics 2.0 by Avinash Kaushik
  3. The Art of SEO by Eric Enge, Stephan Spencer, Jessie Stricchiola, and Rand Fishkin
  4. Content Strategy for the Web by Kristina Halvorson and Melissa Rach
  5. Digital Marketing Analytics: Making Sense of Consumer Data in a Digital World by Chuck Hemann and Ken Burbary
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