Packaging testing refers to the process of evaluating the functional and aesthetic attributes of a product's packaging design. It involves conducting a series of tests to ensure that packaging can withstand various environmental conditions, transportation, and handling during distribution and storage.
Packaging testing is essential for ensuring that a product's packaging design meets the required standards for durability, safety, and protection of the product during distribution and storage. It helps to identify any potential issues with packaging design before it reaches the market, minimizing waste and increasing consumer satisfaction.
There are several types of packaging testing equipment, including:
All these equipment are used to simulate real-world conditions that packaging may be subjected to during distribution and storage.
Durability testing involves exposing packaging to simulate difficult transportation conditions such as drops, vibrations, compression, impacts, temperature changes, humidity fluctuations. This test helps to ensure that the product remains safe and protected during shipping.
Shipping tests are designed to replicate the stresses placed on products during transportation. They often involve drop testing, vibration testing or oscillation testing. These tests ensure that the packaged product will survive the conditions encountered during transport.
Consumer testing involves evaluating how consumers perceive a product's package design by getting feedback from them directly. Feedback may include responses on how easy it is to open or close a package or how appealing it is aesthetically.
