Understanding  KPI Tracking

KPI (Key Performance Indicator) tracking is the process of measuring, analyzing, and reviewing a company’s critical metrics to evaluate its success in achieving desired objectives. This method tracks specific data sets that are relevant to business goals, such as ROI tracking, Metrics Analysis, Data Visualization, A/B Testing and Dashboard Creation.

Why is KPI Tracking Important?

KPI tracking allows companies to identify what they are doing well and where more improvement is required. By using this system properly businesses can focus on their primary objective areas which will ultimately lead them towards exceptional performance levels over time.

What is ROI Tracking?

ROI stands for Return on Investment; it helps determine whether or not an investment decision was fruitful. They help determine if an organization's investment has been profitable over a particular period of time or not.

What is Metrics Analysis?

Metrics analysis involves examining different statistics generated by operations within organizations in order to better understand how optimized each part of the business operations are.

What is Data Visualization?

Data visualization takes complex information such as charts & graphs about current trends into easy-to-understand formats so that non-technical professionals can gain value from the data presented.

What Is A/B testing?

A/B testing compares two versions of something like websites or user interfaces with subtle differences between them in order to see which one provides better results.

### What Is Dashboard Creation?

A dashboard contains visual representations of key performance indicators for quick reference eliminating time-consuming manual searches through analytical software.

References

  1. Bora Ozkan , 'The Definitive Guide To Kpi Dashboard And Scorecard Design', PRRS Publishing (2018)
  2. Stephen Few ,' Information Dashboard Design', O'Reilly Media Press Inc(2006).
    3.Neil Patel ,'Analytics User Experience Optimization-Analytics Demystified', QuickSprout(2013)
  3. Ramesh Srinivasan,'Agile Metrics In Action', Manning Publications (2018)
  4. Michael W. Dunn, 'KPI Mega Library: 17,000 Key Performance Indicators(P) for Every Executive', Booksurge Publishing(2007).
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